Britain can deliver a decade of rising prosperity.
The 2030 Prosperity Alliance brings together business, economists and civic leaders to close the gap between Britain's economic potential and its recent performance.
£93bn
How much larger the UK economy would be if it had matched the rest of the G7’s growth since the financial crisis
£36bn
Additional tax revenue – enough to cut the basic rate of income tax by 5p, or increase NHS spending by 20%
£100bn+
Global revenue represented by Alliance founding members
Members
RICK HAYTHORNTHWAITE
Chair of the 2030 Prosperity Alliance, Chair of NatWest Group
“Britain is one of the best places to work, invest and do business. But realising the potential of the 2030s will require greater ambition and a willingness to confront the choices needed to strengthen our economy.
I’m excited to be working with businesses across Britain’s nations and regions while engaging with the public to show support can be built for the steps needed to deliver a more prosperous country.”
Rick Haythornthwaite - Chair
PAUL JOHNSON CBE
Chief Economist and Head of the Secretariat for the 2030 Prosperity Alliance
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Sir John Manzoni
Chair of SSE & Diageo
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Paula Reynolds
Chair of National Grid
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Sir Jeremy Darroch
Chairman of Reckitt
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Philip Jansen
Chair of WPP and Heathrow
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Scott Wheway
Chair Designate of L&G
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Caroline Silver
Chair of Barratt Redrow
SHEVAUN HAVILAND
Director General of the British Chambers of Commerce
“Businesses of all sizes know just how great the UK can be as a place to start, grow and innovate. The challenge now is to seize the full opportunity the 2030s present.
Through this Alliance we are bringing together a coalition of businesses to help break down the barriers holding that opportunity back, and to listen to the people who know what business needs to prosper in the decade ahead – the firms creating jobs and growth across the country.”
Shevaun Haviland – Director General of the BCC
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Sir Alex Younger
Geopolitical Adviser and Former Chief of MI6
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Lord William Hague
Former UK Foreign Secretary
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Dame Carolyn Fairbairn
Former Director-General of the CBI
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Sir Trevor Phillips
Journalist, Broadcaster and Former Chair of the Equality and Human Rights Commission
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Lord John Hutton
Former Labour Cabinet Minister
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Baroness Rona Fairhead
Former Minister for International Trade
Open Letter
If the UK had matched the rest of the G7’s average per capita growth since the financial crash, our economy would be £93bn larger. The additional tax revenue alone could cut the basic rate of income tax by 5p or increase NHS spending by 20%.
Britain has enormous economic strengths and could match this rate of growth in the 2030s if our political leaders are supported to prioritise decisions for the long-term.
For too long, businesses and almost every other stakeholder have come to Westminster with narrow demands to protect what we have rather than to shape what the country needs. If politics is trapped in quick fixes, business and civic institutions have too often encouraged it.
It is an unenviable time to be a politician: structural problems reflect decisions made years earlier, while democratic accountability demands quick results. The difficult trade-offs needed to strengthen the UK economy must be set out clearly and command broad support – something our politics has historically lacked. The 2030 Prosperity Alliance aims to fill that gap: our analysis seeks to inform policymakers and test competing solutions with businesses and the public.
We are an apolitical campaign focused on harnessing Britain’s competitive advantages to deliver a decade of rising prosperity and close the “inaction gap” between what the country needs and what politics alone can deliver.
This is possible. We have already spoken to voters: two-thirds of young people (under-35s) say things in Britain can improve, with just 28% saying our best days are behind us.
Future generations will inherit the consequences of our short-termism. They are optimistic and deserve better.